Client Overview

Ashdene is an Australian owned brand that has designed andmanufactured high quality tableware,giftware and accessoriesfor over 25 years.Ashdene's strong partnerships with designersand illustrators both locally and internationally make it possible toproduce remarkable original designs.

Objectives

Design ceramic tableware that aligns with Ashdene's brand and introduces innovative elements.

Design Inspiration

Inspired by nature and color psychology, the design reflects Ashdene's ethos.Transport yourself to the beautiful era of Art Deco,whereindulgence and opulence brings an alluring charm.The Decadence collection perfecfly embodies this fimeless erawith geomefric patterns in jewel tones and intricate golddetailing.A must-have for those desiring luxury and elegance,this range is sure fo inspire.

Design Process

Initial Presentation: Presented initial ceramic tableware concepts through digital renderings and samples.

Adjustments: Iterative adjustments based on client feedback ensured precision.

Prototyping and Testing: Crafted prototypes tested for practicality and refined based on feedback.

Outcomes: A successful launch of a captivating ceramic tableware collection, balancing aesthetics and functionality.

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